Green Rush

In a new series, we talk to entrepreneurs and investors about the challenges and opportunities in the emerging New Zealand cannabis industry.

Green Rush

Green Rush

Marijuana has been legalised or decriminalised in a number of countries and states and a whole heap of entrepreneurs and savvy marketers have jumped on the hashwagon. In fact, some commodity traders have called marijuana ‘the next coffee’, such is its potential as a consumer good. In New Zealand, it may not be too long before the same thing happens, with those wacky-backy-loving liberals from Labour close to letting medical marijuana through in some form and a number of local go-getters ready to light the fuse and fly high. It seems like a slippery, smoky, skankin’ slope to a free-market free-for-all (and, according to Family First, the inevitable downfall of society). So, given this likely shift, here are some brands that might soon exist.

Green Rush

With the creation of companies such as Helius and Hikurangi Enterprises, New Zealand’s cannabis sector is readying itself for launch. But what are the opportunities for those who want to invest in the birth of a new industry? We talk with founder of 1J Capital Andrew Jeffery, who is looking to create a cannabis capital fund in New Zealand. Here, he discusses the opportunity for Kiwis.

Green Rush

In our new series covering the budding cannabis market, Idealog has reached out to companies who are poised to launch into what is predicted to be a billion-dollar market in New Zealand. Standing at the forefront is social enterprise Hikurangi Cannabis, but it won’t just be another marijuana plant: it plans to be a forestry of health, sustainability, local community and Kaupapa. We talk to Manu Caddie, managing director of Hikurangi Enterprises, (HEL) about his plans to enrich the community by restoring jobs and Maori values on New Zealand's East Coast.